Post-Modern Graphic Design example #26 (6/28)


This design example is a much simpler take on postmodernism. It follows the key elements such as a tilted axis, overlapping, manipulation of photography and unconventional typography. This design portrays a tilted axis as the text is slanted all different directions in the top left corner, and even shows some overlapping text. "Broadway" seems to be in a white box, cutting off the tops and bottoms of each letter, making it seem very narrow compared to the other text. Even though the design used the same typography in this poster, you can see that he uses serval different scales and widths to portray the nontraditional aspect of postmodernism. The design by Huber is different than the last example we saw because this one is very simplistic compared to the busy abstract composition we saw form Chris Do. Flashy shapes, typography, and photos took over the design in the last example, whereas this design has one photo, which does show some manipulation withe its flashy pink colors, and just typography in three different clusters (top left, top right, and center) compared to the random letters in Chris Do's design. The last design showed manipulation within photos, a skewed reality, by cropping them into shapes, or by lowering the opacity, while Hubers example manipulates the photo by changing the color into pink, the flashy color aspect of postmodernism. This design is very important because it is something very different than we have seen in the other postmodern designs. It is simplistic, doesn't show the collage style and doesn't have a busy composition, although it still has several features of postmodernism. This makes it clear how each designer puts their own spin on postmodernism, because we have seen many busy designs such as #1, #2, #4, #5, #10, #15, #18, and #23 fill the entire composition, making the audience look at each element. This design focuses on the important information without overcrowding the piece, which I think sometimes gets the message across better than the busy compositions. 

Huber, K. (2017). The Public Theater 2015-2016 Season. Behance. The Public Theater 2015-2016 Season on Behance

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