The design by Nikita Zezulin on Behance captures every aspect of postmodernism and only lacks one small detail that is commonly associated within the era. Zezulin's design shows overlapping elements, the unconventional use of typography with the different scales and styles, a tilted axis, illustrations, and morphing other elements with one another. The aspect lacking is the use of flashy colors that is common with postmodern graphic design, but we have seen several other examples that use basic black and white, yet they still fit into the postmodernism category. This designer morphs text into the man's collar in the main image, and then morphs what looks like images of textured paper. There are also some illustrations shown with the random marker swipes on the man's face and across the blue triangle. Compared to the last example by Paula Scher's, "Shakespeare in the Park", there are several similarities and differences. Similarities including the small scribble-like illustrations, the tilted axis within the typography, and the overlapping aspects. Although they differ with the use of flashy colors, the hand-drawn vs photo style and the geometric aspects of the design by Zezulin. They both show features of the post-modern era with their similarities, but this design shows the morphing of photography. I really love this design because it embodies so many of the common aspects of postmodernism and also show a new style that I have not yet seen with my other researched examples. The text is inside of some of the objects within the design, some are clearly layed out on the composition and some are overlapping the photos. I also love experimenting with textures within my designs, so seeing the textures that Zezulin added being in the form of images is a new approach that I haven't seen much in postmodernism nor in the current era of design. This design is important because it takes something new, the texture styles in the form of images, and combines it with the layout, composition and features of the postmodernism era.
Zezulin, N. (2022). Poster Design. Behance. behance.net/gallery/136639399/Poster-design
Comments
Post a Comment