Post-Modern graphic design example #12 (6/19)

The 20th Century Poster was an experimental piece by Wolfgang. Wolfgang is used to working with type, although he does not usually overlap elements and integrate his typography into other elements, like this design. With what we know about postmodernism characteristics, we can see that there are not flashy colors, as the entire design is in black and white, although it contains overlapping elements, unconventional organization, and multiple textures and patterns. This design is very different from the last design example by Paula Scher mainly due to the flashy colors and the idea of taking up space. The last example only used one image, although the background was kept busy with one pattern. Although with this example, the background is almost completely full of different textures and different shapes. The nontraditional style of shapes in this design by Wolfgang keep the type on a straight axis, but the geometric shapes and patterns are all on a tilted axis, where the previous example this was the opposite. I think this example is very important because Wolfgang shows how you can integrate text into shapes, as if they are overlapping. There are several elements where text is just placed in, and others where the type almost looks as if it has bene ripped along with the shape it is overlapping. It shows a major difference in type than what I have seen so far, and I think black and white design pieces always are interesting to see since they contain postmodern characteristic with the exception of the flashy colors. 

Wolfgang, W. (1984). The 20th Century Poster. HKDI. HKDI Gallery  |  Hong Kong Design Institute